One of our events that has already been an important part of Marianne for over 20 years is the “ Marianne Days”.
To celebrate Mother’s Day, we have launched “The Day for My Mom”, an annual contest for daughters to express love for their mothers with a letter.In one of our newly implemented podcasts “Seven Sins of Parenthood”, I interview an expert about family education.At “Cocktails with Marianne”, our readers can enjoy a live talk show with celebrities and experts, hosted by me.The long history of Marianne gives us a unique possibility to address more consumers.ĭuring my 5-year engagement in Marianne we have introduced many new activities: apart from innovative print content, which is focused on high-quality journalism, we came up with many new ideas to strengthen the connection with our readers. Today, Marianne is a magazine for the generation of mothers and their daughters.
22 years ago, when Marianne was first published, the original target group was compromised of women in their thirties. We have been able to build a closer relationship with our readers by addressing wider age groups. Marianne has become much more active and closer to its readers since then. I started as editor-in-chief of Marianne in August 2016, so it has been a good five years. Mudranincová, how long have you been editor-in-chief of Marianne? Published monthly in the Czech Republic and Slovakia.Expertise: A mix of intelligent reading, humour, and lifestyle.One of the leading consumer brands for women in the Czech Republic.
Today, editor-in-chief Monika Mudranincová is telling us all about Marianne, published in the Czech Republic and Slovakia. To make you familiar with some of Burda’s local heroes, we asked a few creators from around the world to introduce themselves and their products. Hugely successful magazines in their home countries, they are barely known to audiences across country borders. Absence makes the heart grow fonder – but the success of these foreign brands might just have gotten lost in translation.
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